CEOs, Senior Managers and Executives look to Southern California Business Journals to provide them with in-depth analyses of the community's ever-changing business and economic scene.

The Southern California Business Journals have combined their active readerships to form this prospective masterfile of area business executives.  Included in this masterfile are the subscribers to the following journals - Los Angeles Business Journal, San Diego Business Journal and San Fernando Business Journal.  Together these journals cover the most important business stories in southern California, by industry, from banking to entertainment.  The information and business strategies these journals supply maintains a dynamic and loyal readership.

Subscribers to the Southern California Business Journals are information seekers, and trend watchers who are influential in the purchase of products and services for their companies. These business executives who thrive on challenges and have the determination to succeed. Their average age is 44 and they have an average household income of over $208,980 and a household net worth of $1,851,030.  Over 88% are homeowners and 73% have a top management position in their company. Over 70% are owners/presidents/VPs and the total employee size at their companies are less than 100.